Dates: Sundays, January 17, 2016 through April 17, 2016
Time: 8:00 a.m.-4:00 p.m.
The Internet has begun to play a major role in the buying and selling of automobiles across the country. No longer is the buyer or seller limited to a neighborhood dealership. But for anyone considering a career in auto sales via the Web or the showroom, new sales consultants must understand the process by which cars are sold.
This is a course, then, for students that wish to use their product knowledge of automobiles to sell cars, from fast and furious exotic vehicles, to the family mini-van. It combines an online component that introduces students to dealership-related skills – greeting the customer, creating a relationship, and closing the deal – with a hands-on course for students to practice their learned skills. A professional sales consultant will introduce students to ways in which to handle objections and conduct negotiations, introduce a potential customer to the vehicle, and conduct the test drive.
Students will require a valid driver’s license as they will get behind the wheel and drive while explaining the vehicle’s features with a ride-along customer. In addition, the practice of selling cars via the Internet will be reviewed with “what can” and “what cannot” be conducted in the same way as dealership sales. By course completion, students will have gained the knowledge and experience to enter the field as a new automobile sales consultant.
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